Performance Management In Retail And The Consumer Goods Industry: Best Practices And Case Studies

Springer
SKU:
9783030127299
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ISBN13:
9783030127299
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This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management control, management reporting, planning & forecasting, as well as digitization-related aspects. The contributing authors share valuable lessons learned from real-world consulting projects and present innovative approaches to successful and effective management control at retail and consumer packaged goods companies.


  • | Author: Michael Buttkus, Ralf Eberenz
  • | Publisher: Springer
  • | Publication Date: Jul 04, 2019
  • | Number of Pages: 457 pages
  • | Language: English
  • | Binding: Hardcover
  • | ISBN-10: 303012729X
  • | ISBN-13: 9783030127299
Author:
Michael Buttkus, Ralf Eberenz
Publisher:
Springer
Publication Date:
Jul 04, 2019
Number of pages:
457 pages
Language:
English
Binding:
Hardcover
ISBN-10:
303012729X
ISBN-13:
9783030127299