Designing Customer Service Processes (Winning in Service Markets)

Preface -- Introduction -- What is a service process? -- Designing and documenting service processes -- Service process redesign -- Customer participation in service processes -- Self-service technologies -- Conclusion -- Summary -- Endnotes

• | Author: Jochen Wirtz
• | Publisher: WS PROFESSIONAL
• | Publication Date: Oct 21, 2017
• | Number of Pages: 62 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1944659242
• | ISBN-13: 9781944659240