Utilizing Gamification in Servicescapes for Improved Consumer Engagement - 9781799819714

Utilizing Gamification in Servicescapes for Improved Consumer Engagement - 9781799819714

Business Science Reference
SKU:
9781799819714
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ISBN13:
9781799819714
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Description
  • | Author: Miralem Helmefalk, Leif Marcusson
  • | Publisher: Business Science Reference
  • | Publication Date: Feb 03, 2020
  • | Number of Pages: 356 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 179981971X
  • | ISBN-13: 9781799819714
Additional Information
Author:
Miralem Helmefalk, Leif Marcusson
Publisher:
Business Science Reference
Publication Date:
Feb 03, 2020
Number of pages:
356 pages
Language:
English
Binding:
Paperback
ISBN-10:
179981971X
ISBN-13:
9781799819714
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