Improving B2B Communication

The main objective of this book p roject was t o find out how to improve REALPAD's communication with potential and existing customers by using various digital marketing channels. In order to achieve the goals, theories of different digital channels were examined along with research on the effectiveness of these channels to B2B businesses in order to come up with suggestions for the company.

• | Author: Benjamin Klein
• | Publisher: CreateSpace Independent Publishing Platform
• | Publication Date: Apr 20, 2017
• | Number of Pages: 96 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1545470146
• | ISBN-13: 9781545470145