Consumer Behaviour - 9781529754056

This textbook provides a comprehensive introduction to Consumer Behaviour, drawing on an accessible writing style, engaging examples and a wealth of learning features throughout.

• | Author: Zubin Sethna
• | Publisher: Sage Publications Ltd
• | Publication Date: May 23, 2023
• | Number of Pages: 616 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1529754054
• | ISBN-13: 9781529754056