Strategic Marketing For Social Enterprises In Developing Nations

This book provides insights into the marketing of social enterprises from a developing state perspective as these communities are usually the ones afflicted with massive social challenges not as prevalent in developed states. It also contains practical guides to the marketing of social enterprises to ultimately provide social improvement--

• | Author: Nigel Chiweshe|Debbie Ellis, Nigel Chiweshe
• | Publisher: Business Science Reference
• | Publication Date: Jun 10, 2019
• | Number of Pages: 408 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 1522590595
• | ISBN-13: 9781522590590