Handbook Of Business Communication: Linguistic Approaches (Handbooks Of Applied Linguistics) (Handbooks Of Applied Linguistics, 13)

In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.

• | Author: Gerlinde Mautner|Franz Rainer, Gerlinde Mautner
• | Publisher: De Gruyter Mouton
• | Publication Date: Jul 08, 2019
• | Number of Pages: 714 pages
• | Language: English
• | Binding: Paperback/Language Arts & Disciplines
• | ISBN-10: 150151900X
• | ISBN-13: 9781501519000