Advertising, Sex, And Post-Socialism: Women, Media, And Femininity In The Balkans

The book traces gender ideologies in the Balkans through emancipating women's roles during socialism and the hyper-sexualization of women in advertising and media in the post-socialist transition. It uses a cultural/critical approach to understand advertising's effects on post-socialist societies and gender identities.

• | Author: Elza Ibroscheva
• | Publisher: Lexington Books
• | Publication Date: Feb 24, 2017
• | Number of Pages: 220 pages
• | Language: English
• | Binding: Paperback/Social Science
• | ISBN-10: 1498557163
• | ISBN-13: 9781498557160