Generic: The Unbranding Of Modern Medicine

Greene's history sheds light on the controversies shadowing the success of generics: problems with the generalizability of medical knowledge, the fragile role of science in public policy, and the increasing role of industry, marketing, and consumer logics in late-twentieth-century and early twenty-first century health care.

• | Author: Jeremy A. Greene
• | Publisher: Johns Hopkins University Press
• | Publication Date: Sep 01, 2016
• | Number of Pages: 376 pages
• | Language: English
• | Binding: Paperback/Medical
• | ISBN-10: 142142164X
• | ISBN-13: 9781421421643