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A Practitioner'S Guide To Account-Based Marketing: Accelerating Growth In Strategic Accounts - 9781398600874

Kogan Page
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9781398600874
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9781398600874
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Improve relationships, drive growth and win new business by developing and implementing highly-customized B2B marketing programmes for key accounts.


  • | Author: Bev Burgess, Dave Munn
  • | Publisher: Kogan Page
  • | Publication Date: June 29, 2021
  • | Number of Pages: 312 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 1398600873
  • | ISBN-13: 9781398600874
Author:
Bev Burgess, Dave Munn
Publisher:
Kogan Page
Publication Date:
June 29, 2021
Number of pages:
312 pages
Language:
English
Binding:
Paperback
ISBN-10:
1398600873
ISBN-13:
9781398600874