Airport Marketing: Strategies To Cope With The New Millennium Environment

Airport Marketing examines the management vision of airport marketing in the post-September 11th environment, presenting in-depth analysis of current airport management practices for both aviation and non-aviation-related activities. This book is essential reading for airport managers, government agencies, airlines, consultants, contributors, advisors and sub-contractors to this industry, as well as both undergraduate and graduate level aviation students.

• | Author: David Jarach
• | Publisher: Routledge
• | Publication Date: Oct 31, 2016
• | Number of Pages: 156 pages
• | Language: English
• | Binding: Paperback
• | ISBN-10: 113827805X
• | ISBN-13: 9781138278059