Behavioral Operational Research: Theory, Methodology and Practice

Behavioral research is making a significant impact on many academic disciplines. Its status as the source of some of the most profound research in the social sciences is unparalleled. Therefore, it is not surprising that interest in Behavior and Operational Research (OR) is burgeoning, even though understanding the relationship between knowledge, behavior and action has been an academic preoccupation in OR since the beginning of the discipline. This book introduces the idea of Behavioral OR, where the theoretical and empirical developments in the behavioral field are making an impression on OR academics and practitioners alike. The book provides a much needed overview that connects together theory, methodology and practice and offers the ôstate of the artö on Behavioral Operational Research theory and practice. The book not only includes chapters by leading academics, but also includes rich and insightful real-life case studies by practitioners.

• | Author: Martin Kunc, Jonathan Malpass, Leroy White
• | Publisher: Palgrave Macmillan
• | Publication Date: Jul 08, 2016
• | Number of Pages: 425 pages
• | Language: English
• | Binding: Hardcover/Business & Economics
• | ISBN-10: 1137535490
• | ISBN-13: 9781137535498