Employee engagement is a very dynamic area of business management and growth, with new needs continually being identified as humans differ from each other, and leadership must adapt to these changes and challenges.This book "Practical keys to profitable team engagement", gives a clear detail of the current state of needs and emerging issues that confront engagement in the workplace. It draws on previously unidentified areas of engagement management policy. The book offers readers a tool kit of relevant everyday experiences in engagement and how to deal with those. It deals with the traditional motivational theories and goes on to advance the need for a shift in engagement paradigm from the customer to the employee, whose value really, is what makes the employer and customer rich and happy respectively.