African Language Digital Media And Communication (Routledge Contemporary Africa)

While some academic attentional has been paid to the impact of new digital technologies on African media in the colonial languages of English, French and Portuguese, there is a dearth of research into African language digital communication. This book analyses the online presence of African language media, The chapters in the book focus on the speed, structure, content, navigation and interactivity, operations and performance, and the audience of the online media. They also pay particular attention to how social media such as Facebook, Twitter and Whatsapp have been appropriated by Africa language media. Using a wide range of case studies, the contributors assess the challenges of adopting digital technologies by the media, and how the technologies have impacted journalistic practice and media operations. Examining the ability of the African language press to adopt new technologies, this book will be of interest to scholars of media, journalism, communication, social media and culture in Africa.

• | Author: Abiodun Salawu
• | Publisher: Routledge
• | Publication Date: Sep 26, 2018
• | Number of Pages: 236 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 0815359543
• | ISBN-13: 9780815359548