Fast Food Globalization In The Provincial Philippines

Ty Matejowsky examines the rise and popularity of corporate fast food in the provincial Philippines from an anthropological perspective. Based on more than 20 years of ethnographic fieldwork, he shows how this global restaurant format has been indigenized and reimagined by native entrepreneurs and everyday diners into something distinctly Filipino.

• | Author: Ty Matejowsky
• | Publisher: Lexington Books
• | Publication Date: Dec 20, 2017
• | Number of Pages: 172 pages
• | Language: English
• | Binding: Hardcover/Social Science
• | ISBN-10: 0739139886
• | ISBN-13: 9780739139882