Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy

Argues that knowing and understanding customers' needs will improve sales and will build a trusting relationship between buyer and seller.

• | Author: Ron Willingham
• | Publisher: Currency Doubleday
• | Publication Date: June 17, 2003
• | Number of Pages: 210 pages
• | Language: English
• | Binding: Hardcover
• | ISBN-10: 0385509561
• | ISBN-13: 9780385509565