Creating Value with Data Analytics in Marketing (Mastering Business Analytics)

Creating Value with Data Analytics in Marketing (Mastering Business Analytics)

Routledge
SKU:
9780367819798
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ISBN13:
9780367819798
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Description
  • | Author: Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa
  • | Publisher: Routledge
  • | Publication Date: Nov 08, 2021
  • | Number of Pages: 314 pages
  • | Language: English
  • | Binding: Paperback
  • | ISBN-10: 0367819791
  • | ISBN-13: 9780367819798
Additional Information
Author:
Peter C. Verhoef, Edwin Kooge, Natasha Walk, Jaap E. Wieringa
Publisher:
Routledge
Publication Date:
Nov 08, 2021
Number of pages:
314 pages
Language:
English
Binding:
Paperback
ISBN-10:
0367819791
ISBN-13:
9780367819798
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